While it may seem obvious that you should never vomit on your prospects, its a very common move that sales people make.
No.. I’m not referring to actually spewing your chewed Shakeshack burger onto your customer – but spewing WAY too much information.
The easiest thing to do in a sales call is to just talk and talk and talk. Yet – this rarely leads to a sale. When you are more focused on getting all of your points out, and less on what the customer wants to hear – you are essentially losing lots of opportunities to learn what the customer needs – and responding to that need.