You can draw sales lessons from everywhere in life. The reason for this is that most of sales is about the interaction of human beings with each other – about the acts of persuasion and communication. I write constantly about how everyday life teaches me valuable lessons about how to become a better salesperson and sales manager. First, I wrote about Sales Lessons in a chick flick. Then I wrote about Sales Lessons from my 7 year old. Then, sales lessons from my 2 year old. I also wrote recently about sales lessons from my colorblind brother.
I gave my “Sales 101 for entrepreneurs” lecture to the entrepreneurs at DreamIT Ventures in Philadelphia last week. If you aren’t familiar with them, its a TechStars / Y-Combinator style incubator that helps launch great companies on a shoe-string. It does so by providing a great environment and access to top notch mentors and experienced VC’s and entrepreneurs. I was honored to be one of their speakers this year.
During my presentation, one of the entreprenuers asked me a great question: What should I look for when I’m hiring a sales candidate?
There is a great article in the Wall Street Journal today on something that I’ve been arguing lately. That the only way out of the financial crisis is through entrepreneurs.
Missing from this legislation [the stimulus bill] is anything more than token support for the long-proven source of most new jobs and new growth in America: entrepreneurs. These are the people who gave us everything — from Wal-Mart to iPhones, from microprocessors to Twitter — that is still strong in our economy. Without entrepreneurs, we will never get out of our current predicament.